Today April 24 is Fashion Revolution Day.
What is it?
The Fashion ‘revolution’ marks the anniversary of the Rana Plaza collapse in 2013, when over 1,100 innocent workers lost their lives and is all about encouraging consumers to turn their clothes inside out and ask the question ‘#whomademyclothes in order to call for greater transparency in the fashion supply chain.
As consumers we don’t know the true cost of the things we buy.
The fashion industry supply chain is fractured and producers have become faceless.
This is costing lives.
All over the world, people are suffering and our environment is at risk as a result of our fashion supply chain.
What can I do ?
The more people who ask #whomademyclothes, the more brands will listen, and the more they will feel challenged to take responsibility for the people and environment on which their business depends.
See below how to Join the #FashRev
There is still time today to take a selfie – make it count.
What else can I do?
Download and read the Australian Fashion Report conducted by international aid and development organisation Baptist World Aid Australia.
The 2015 Australian Fashion Report assessed whether companies are paying a wage that meets their workers’ basic needs.found only 9 per cent of fashion brands are paying their workers a living wage !
Only 9 per cent of fashion brands are paying their workers a living wage !
They graded companies (A-F) based on their
- supply chain traceability
- monitoring programs
- worker rights.
How about this Friday factoid ?
In Bangladesh, the current minimum wage of US $68 per month falls short of the US $104 per month, which is being touted as a fair living wage.
Research shows just an additional 30c per t-shirt would ensure living wages are met in Bangladesh,” said Gershon Nimbalker, Advocacy Manager at Baptist World Aid.
Whose Products Should I Avoid ?
One of the worst overall performers was iconic Australian fashion brand the Just Group, who received an overall D grade, with an F grade for worker rights.
Also performing badly was Best & Less receiving a D- grade and Lowes receiving an F grade.
A bit of good News
Since 2013, Kmart and Cotton On have improved their traceability of suppliers throughout their supply chains .
Country Road and the Sussan Group have improved worker wages.
H & M released a new sustainability report this month
The 2015 Australian Fashion report is the third report in Baptist World Aid’s Behind the Barcode research and also features an accompanying Ethical Fashion Guide. Follow the hashtag #behindthebarcode information and go to behindthebarcode.org.au
In a Nutshell
- You have the power as the consumer to make ethical purchases every single day
- Get informed and demand more transparency
- Retailers and Manufacturers will only listen if they need to – so contact them on social media and ask the hard questions
- Support local independent crafty creatives, Designers, retailers and artisans – go to independent markets, shop online at independent curators help local creative people break into the fashion world and create more sustainability.
- Reuse, recycle & upcycle your clothes
- Swap clothes or go to a clothing exchange
- Employ a stylist to make the most of what you buy & avoid buying clothes that are never used or worn.
- Buy Less Choose Well
Get Informed ….Did you Know ?
Info supplied by #fashrev and taken from #behindthebarcode.org.au