That’s a Wrap – Brisbane Fashion Weekend and 6 Brand Discoveries

Written by Sally



The inaugural Brisbane Fashion Weekend has come to a close and what a weekend it was! 

Held on October 22nd & 23rd at the Royal International Convention Centre, Bowen Hills, over 2000 visitors to Brisbane Fashion Weekend were able to shop from 40+ gorgeous brands and labels in the Pop-Up Precinct, not to mention the opportunity to see 13 beautiful designers featured on The Runway.

I got to spend two days on stage with some of my favourite people and talented stylists including my The Friday Collective gal pals Cate Massi  @individualstyle101 and @whattheteacherwears Alex Paterson and talk all things style, self love, real style tips and a whole lot of body positivity.

Loved speaking to all the pop-up owners, some designers and highlighting the incredible pieces from Thousand Island Dressing, The White Owl Boutique, SFH Designs, Meredith McMaster Millinery, Wilde Willow, Kahlo Kahlo, Atarlo and the QUT Fashion Accelerator program.

Also a major highlights were Stylist Hub sessions shared with Sara Hatton-Masterson from @style_designco – one of Westfield’s most well-respected and experienced stylists with Cate Massi  again @individualstyle101 and listening to the Queen of Racewear style – stylist Laura Churchill -Stead as well as some inspiring young gun style, fashion & blogger  friends Aicha Robertson @thefashionheist Stacey O’Keefe from media sponsor @FashionWeeklyMag and Emily from @Corporatecatwalker.

Plus I got to sit and have a great chat on stage with shoe designer Nic from Arczyk and Kate from Sunsoaked about what has made them able to take a bright idea 4 years ago to become a successful reality, on the runway and inspires just a few short years later – inspiring stuff indeed

It was great at the end of our sessions to sit and chat with new and old friends about the event over some champers and incredible antipasto platters at the fabulous Moët Lounge , not to mention enjoying a mini-treatment in the Pamper Room thanks to Dana at INGLOT Cosmetics with my $10 fee going to local charity Suited To Success

Although we were kept busy at The Stylist Hub I managed to see the 13 show-stopping labels appearing on The Runway, styled by the incomparable Kimberly Gardner, with hair by Affinage team including IXIAH, Tengdahl, Saylor & Saige, LouenHide, Adrift, 400 Co, Kahlo Kahlo, Pink Punk Swim & Active, SunSoaked, Wilde Willow, ar-czyk, Nat-Sui and Oki & Oro.

Huge thanks and congratulations to Jason and his team from Major League events and big thanks to all the sponsors for supporting such an important and fantastic initiative.

See you next year !

















ARCZYK  shoe designer

ar-czyk (pronounced are-check) – Nicholas Wlodarczyk, Creative Director and Designer of ar-czyk, has always had a love of shoes. He designs incredible men and women’s shoes

My Favourites 

Brogue metallic on sale now $125 (wearing in pics above) 

Sandy Biker in metallic blue and black now on sale $170 (wearing in pic above ) 



ATARLO – online store

Check out @whattheteacherwears instagram for the pieces she bought here. In fact just before we were going onstage to present she went AWOL and had gone shopping !

Loved chatting to gorgeous young guns Tracey and Kate who have known each other since primary school – best mates and town planner and architect during the day and at night weekends they are building their fashion empire – such cool lovely women making their dreams come true – loved them and their incredible pieces that are such great quality for the prices.

My favourite  ATARLO piece that is ageless and so chic

The White Rosie Lace Dress  $54.95


KAHLO KAHLO  designer

The beautiful Dominique was a standout for me on the runway and off  – her pieces were so fun and seamlessly move from beach to creative office.

Favourite piece

Chronicles Lace Top $230 



Take a designer mum who is sick of getting sunburnt add smarts, stunning design skills  and refusal to take no for an answer and you have incredible unsafe swim and resort wear with UV 50 protection

My Favourites

I have this swimsuit and it is unreal

Janie one piece swimsuit $189 

Sophia UPF maxi button down shirt dress kaftan $299 


THE WHITE OWL BOUTIQUE – online store 

Run by the lovely Tanya this has some great on trend pieces

My favourites

Check out the Theory Cocktail Dress $69 

On trend fringed jeans if you can’t face doing a DIY  – Xanadu $89 


WILDE WILLOW – designer 

The beautiful Stella wowed the runway and was mobbed in the pop up area for good reason.

Magical dreamy white palette and sparkles.

My Favourites

Joplin white denim flares $140 

Bellina Lace Top $118 



Want some sleek corporate wear with  personality ?

check out the cool pieces from 

The Shirt Muse & 400 Co 







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Photos: Rafael  Oliviera and Daniel Jokovich


















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