As you may or may not know my beloved friend & hairdresser @EllieatNutSalon and I run Makeover competitions with a prize worth over $2300 AUD for our joint Facebook /Instagram friends (Brisbane based) and as donations to Brisbane charity events. You can see the results from past ones here or here .
We couldn’t do it without everyone in TEAM STEELEMyStyle giving their time and expertise for free and we thank Priscilla Verrall – Beautician and Makeup artist and Ruby Reginato – photographer and Assistant Stylist for everything they do. We all love helping to give some lovely ladies a wee boost, break from their everyday stresses and with some friendly know-how and solid dose of self confidence we set them on their merry way with a skip in their step.
We have generous friends too including Sisco bcl (best cafe in Brisbane) , Jacqueline at iLash’d (eyelash extensions expert) and this time Birdsnest (online clothes store extraordinaire ) who we thank too for coming to the party.
This is Jen – she won the Make My Day – Makeover we ran for our FACEBOOK friends.
This is an excerpt from the letter I received from Jen when she was named a finalist.
I am 33, with 2 kids under 6 and I honestly NEVER get any time to myself to get to go shopping. I don’t have any family here to look after the kids, and my husband goes away for work very regularly. I am still wearing maternity tops from my first pregnancy (… almost 7 years ago!).
I have been struggling this past year coming to terms with the diagnosis of an Autoimmune disease. I have been very sick for years and have finally been given the diagnosis of Hashimoto’s Thyroiditis, a disease where my immune system attacks itself.
Since finishing breastfeeding my second child and contracting the thyroid Autoimmune disease my body shape has changed dramatically I have gone from a bra size of 12DD to a 10A at best. I am now flat chested and my bottom half is bigger at size 12 , so it’s awkward finding clothes to fit properly.
We also had our house wrecked by tennis ball sized hail stones last summer in the massive hail storm that came through the western suburbs. We had every window smashed, skylights flooded, patio demolished, tiles broken, fence wrecked, kids traumatised. It was terrible! We have only just got the claim finalised after a whole year waiting, so it has been a long process.
All in all it has been a tremendous year of stress and illness for numerous additional reasons.
This makeover would mean so much to me, to lift my spirits, give me faith in myself again, and give me something to focus on other than my illness.
When we read Jen’s letter, both Ellie and I felt that we wanted to help her. So we did.
Here is Jen’s story
STEELEMyStyle: What made you enter the Facebook Make My Day -over competition ?
Jen: I was wanting a big change to start the year afresh, after such a terrible 2013. Most of my clothes were old, faded, daggy, maternity, and didn’t fit my current body size/shape after having 2 kids and going through weightloss from my Autoimmune disease.
STEELEMyStyle: How were you feeling about things when you entered ?
Jen: Over it, wanting a new image as I had lost the “old me”.
STEELEMyStyle: What did you feel when you won ?
Jen: I was jumping for joy with my 6 year old all over the lounge room! I rang my mum straight away. I was very grateful for the opportunity to win something that would give me a boost, get professional styling advice that I wouldn’t normally be able to afford, and a good kick start to 2014.
STEELEMyStyle: Can you describe your experience of working with Sally as your guide and working with the STEELEMyStyle team?
Jen: Sally is an amazing stylist, with a kind and caring heart, and has put together a great style team that work very well together. I was a bit nervous at first, but they all made me feel relaxed and welcome. Thank you to Ellie (hairdresser), Priscilla (beauty & makeup) and Ruby (photographer) for giving up your time and talent for this prize. Sally has been absolutely wonderful, from meeting me initially when I got my hair cut/colour, going through my wardrobe with me, choosing from Birdsnest for my voucher, the photoshoot, lots of emails, phonecalls etc and I can’t wait to go shopping with her.
Last time we did the Makeover photoshoots we did them in a posh studio with the full lighting set ups, but after discussion with Ruby – my photographer, we felt that using natural lighting in people’s own homes was more in line with the STEELEMyStyle philosophy so this time that is what we did.
Birdsnest kindly send up a few dresses that we picked out and Jen tried them all on – we photographed the two she loved the most.
The main brief with Ellie and Priscilla was barely there makeup & casual hair for the day look – coupled with realistic minimal styling that would be maintainable and connect with Jen who was used to wearing only singlets, combat shorts and baseball caps.
We loved the natural results and so did Jen – and her husband who was there for the shoot !
* Birdsnest – Icarus Dress now $59.95 – Jen kept this dress and loves it – easily dressed up with heels & sparkly sequin jacket.
* Black wedge sandals (Mollini) – Jen bought after her STEELEMyStyle Wardrobe Consultancy & Shopping List.
* Pink snakeskin leather cuff (Stylist’s own) buy here on sale from Pratten
Why it works for Jen:
Simple summer dress that is not clingy – feels everyday enough for parklife, pickups etc but has a bit of personality about it in the embroidery and also feels youthful and girly in shorter length. Allows Jen to still be practical as Mama with two little kids – not feel hot & bothered in QLD summers but she can layer it up and add accessories – belt etc as well as winterise with tights, boots and jacket when it gets cooler.
STEELEMyStyle: What have you learnt or gained from the experience ?
Jen: I feel more confident now to take small risks in fashion. Small statements here and there. I’m starting to push my own boundaries that were in my head about what I should wear. I am wearing more wedges, before it was just ballet flats or trainers. I am dressing up more to do mundane “mum things” like go to the park, school drop off, and grocery shopping and I don’t reserve my ‘good’ clothes for special occasions, because I want to feel special every day and it makes me feel good.
Jen: I am spending more on statement necklaces, nice shoes, and on clothes that can mix in with my wardrobe instead of individual dresses & pieces that didn’t go with anything else. I am taking the time to think before I buy something – making sure I absolutely love it (not just buying it because it is cheap or on sale) and it’s versatile.
* Birdsnest – Wish Lustrous Dress in Apple Green from Birdsnest $149.95
* Earrings – diamond studs (stylist’s own)
* Bracelet & ring – Jen’s
Why it works: The colour is unreal and Jen loves green but has until now never worn block colour – usually lots of floral or patterns. The floaty nature of the dress was very flattering on Jen’s body with a fitted bodice (that can go two ways – V neck or crew) The feminine scalloped edges and higher front allowed Jen to show her incredible legs without feeling it was too short.
Also due to Jen’s Autoimmune disease she gets really hot (temperature wise) and does not like clothes that are too clingy to her body – this floaty fabric and shape meant that it was a flattering silhouette that allowed Jen to really feel special and dressed up.
Jen was very used to wearing her hair back in a pony tail so for this look we just quickly pinned it up so she could see that she could easily pop her hair up, put this dress on, some lipstick and be ready for a more dressy event – wedding, dinner.
I kept the accessories very minimal – Jen is not keen on too many details and I felt the dress was the statement here. The simple silver bracelet and ring were gifts from Jen’s husband that she hadn’t worn in a long time.
STEELEMyStyle: Anything else you want to say about the experience ?
Jen: I am looking forward to using my Sisco cafe voucher and spending some much needed time with my husband and going to see Jacqueline from i’Lash’d for my eyelash extensions. Thanks so much !
Thank you to you lovely people at TEAM STEELEMyStyle who give their time & expertise to make someone’s day a bit better and give them a wee boost.
Good luck to the next winner! It was a great experience, lots of fun !
Want to have a chance of being in the next Makeover ?
just LIKE both on either FACEBOOK or INSTAGRAM
FACEBOOK Click to Like @STEELEMyStyle & @EllieatNutSalon on Facebook
INSTAGRAM Click to Follow @STEELEMyStyle & @EllieatNutSalon on Instagram
What Jen Won
TOTAL PRIZE VALUE OVER $ 2300 AUD !!!
- FREE 3 Hour STEELEMyStyle Wardrobe Review (Value $450 AUD)
- FREE 2 Hour STEELEMyStyle Shop with Me (Value $300 AUD)
- FREE 1 Hour STEELEMyStyle Style Me (Value $150 AUD)
- FREE 1 Hour STEELEMyStyle Wardrobe Refresher & Style Catch-up (after 3mths) (Value $150 AUD)
- FREE 1 Hour STEELEMyStyle – Shop with Me Online (Value $120 AUD)
- FREE hair cut & colour by STEELEMyStyle hairstylist @EllieatNutSalon (Value $220AUD)
- FREE EVO Hair Product Pack (Value $60AUD)
- FREE 1 Hour STEELEMyStyle Style & Image Consultation (Value $150 AUD)
- FREE Eyebrow wax + Mani/Pedi and/or Spray Tan/ Bikini/Leg Wax by STEELEMyStyle beautician Priscilla Verrall (Value $100 AUD)
- FREE photo session & prints by STEELEMyStyle photographer Ruby Reginato (Value $350 AUD)
Sally Steele, is the lady behind STEELEMyStyle and is a Personal Stylist, Shopper, Wardrobe Consultant, Life & Style Coach based in Brisbane with Clients all over Australia.
She is in her 40s, has two little kids and helps others find their inner style & love the life they are leading.
She lives a real life and knows how to navigate the challenges of everyday be it from stress, grief, overwork or just the everyday working Mama juggle in style & with a good dose of humour.
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